To SEO professionals, Google just dropped a big bomb, levying penalties against the practice of “guest blogging.” The problem, of course, is that the approach, which was once legitimate, has been abused by people paying for blog entries and using tools to automatically generate content. However, this is a perfect opportunity for real SEO, the […]

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Erin Pritchard of ‘VERTICAL MEASURES’ shows how to develop a successful content marketing project using ‘information’ and ‘graphics’. According to him, there are eight important points to be considered when it comes to content marketing, including determining goals, brainstorming, conceptualization, visualization, and more! Read the full article here: Development of a Successful Content Marketing Project […]

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To be succesfull, a blogger has to make his presence felt in the real world–and sometimes that means creating and attending an actual event. Before you bring your blog on the road, make sure you can answer the critical questions discussed in this article. Otherwise, you may want to wait it out. Read the full […]

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Wondering what it takes to be an effective leader in the marketing world? It starts with mentoring, not micro-managing, and gathering an effective team. Effective leaders also know how to get the most creativity out of their team, how to spend time efficiently, see their work through the eyes of the consumer, and more. Read […]

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If you have been searching for a solution to why your website struggles to integrate with social media, this is a great article for you to read. Whether your site is simply unresponsive or your content isn’t drawing in enough website traffic, this article can help you discover some different techniques that can be used […]

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Looking for ways to to write copy that converts into new customers? The best advice is to be bossy and convincing, not polite and uncertain. It’s also important for the writer to think from the perpspective of a customer looking for a product, and then create content that is useful for customers who are searching […]

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In the past, guest blogging with links was a cheap and easy way of gaining traction on Google. But that is changing. Now, with the release of Google Panda, guest blogging can actually hurt your reputation. Links are also becoming less important as Google continues to evolve to promote more quality content and less spam. […]

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Wondering why your email subscribers are not opening the emails that you send them? This article offers a number of reasons that might be the case, along with strategies that they might turn that trend around. What are some possibilities? Your email might simply be boring, or too long, or contain too many images. You […]

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Are you worried that you may be making mistakes when it comes to your guest posts? This article discusses ways for you to avoid common issues, including the importance of examining the quality of the blog sites that you are considering contributing too, and not believing that more guests posts is always better. It is […]

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If you are temporarily out of content ideas, you can recycle an old one. Indeed, it may be worthwhile for you to examine blogs in your archives and ask yourself if there is any way that you can get more mileage out of it. This article suggests a variety of methods of doing so, which […]

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